Social Media Strategy for KBR, Inc. Channels

KBR’s social media platforms exist to grow brand awareness and illustrate the diversity of KBR’s capabilities and employees. Our social media posts should engage our audience and showcase KBR as an industry leader and a great place to work.

Through social media, we aim to:

  • Strengthen KBR’s reputation as an ESG-focused company, an employer of choice, and a premier provider of solutions to the world’s greatest challenges in the knowledge economy
  • Improve global brand recognition
  • Showcase KBR’s values and culture more consistently

KBR, Inc. Channel Themes for 2025

  • Our people and culture
  • Our values
  • Sustainability
  • Community involvement
  • Capabilities, specifically in the knowledge economy

Categories of posts include company culture, community engagement, industry awards and recognition, news and events, people and project profiles.

KBR SOCIAL MEDIA STRATEGY AND STYLE GUIDE


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